How We Scaled Built Different from £1.4M to £4.3M Revenue in 12 Months

73% REDUCTION IN CPA
WE HELPED NANOGEN REDUCE CPA BY 73%

SERVICES:

META ADS | CREATIVE STRATEGY
CPA DOWN
73%
ROAS UP
111%
ORDERS UP
90%
Who Is NANOGEN

THE BACKGROUND

This guide is designed to help you think through that decision. We’ll break down when outsourcing social media makes sense, where it tends to create tradeoffs, and how some teams build in-house ownership in a way that fits tighter budgets and growing teams.

This guide is designed to help you think through that decision. We’ll break down when outsourcing social media makes sense, where it tends to create tradeoffs, and how some teams build in-house ownership in a way that fits tighter budgets and growing teams.

This guide is designed to help you think through that decision. We’ll break down when outsourcing social media makes sense, where it tends to create tradeoffs, and how some teams build in-house ownership in a way that fits tighter budgets and growing teams.

The Results:

Exponential Growth and a Repeatable Playbook

73%
CPA DOWN
111%
ROAS UP
90%
CPA DOWN

This guide is designed to help you think through that decision. We’ll break down when outsourcing social media makes sense, where it tends to create tradeoffs, and how some teams build in-house ownership in a way that fits tighter budgets and growing teams.

This guide is designed to help you think through that decision. We’ll break down when outsourcing social media makes sense, where it tends to create tradeoffs, and how some teams build in-house ownership in a way that fits tighter budgets and growing teams.

This guide is designed to help you think through that decision. We’ll break down when outsourcing social media makes sense, where it tends to create tradeoffs, and how some teams build in-house ownership in a way that fits tighter budgets and growing teams.

Written by

Trent Howard

Published on

April 2, 2026

Last updated

April 7, 2026